Discover the latest tips, news and insights from Zephyr Health
William King, founder and executive chairman of Zephyr Health, describes his experience going from treatment to technology, leading to the creation of a big data-driven insights platform that is transforming how companies do business.
With changes in the healthcare industry, a successful modern sales conversation must now include not just the treatment, but the entire care ecosystem, from the safety of the treatment, to real-world evidence, and a broad view of the patient pathway.
Customer insights are essential to market access strategy. In order to successfully interact with your customers, you must keep in mind their preferences, understand their place in the patient pathway, and connect with them using relevant, in-depth knowledge.
Founder of Zephyr Health William King discusses how big data partners can use data integration, visualization, and insights for greater commercial success. In this excerpt from the Fierce Innovation Awards Report, he outlines three factors for big data strategy.
There are 3 key influencing factors beyond physicians that can change market access for your product; when used as sources of real-time information and alerts, they can provide game-changing insights for the success of your commercial strategy.
Specialty pharmaceutical companies need data management solutions for a complete view of the healthcare ecosystem. When planning your specialty pharma engagement strategy, here are three key tips to give your brand a competitive edge.